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IDW Comics Now Available on BlackBerry

Tuesday, May 18th, 2010

IDW on BlacBerryPremier publisher at the forefront of digital distribution


First to offer major selection of comics



San Diego, CA (May 18, 2010) - IDW Publishing is proud to announce that its comics are now available on BlackBerry devices from Research In Motion (RIM). Starting this week, BlackBerry users can begin enjoying IDW's huge comics catalog. IDW's BlackBerry debut features the Star Trek: Countdown graphic novel. The company's most popular titles then will continue to roll out on a weekly basis. TRANSFORMERS: Revenge of the Fallen, Star Trek: Movie Adaptation and G.I. JOE: The Rise of COBRA will be among the first to release over the next few weeks. Each is available as an individual application, with more titles added each week.


"We're excited to bring our comics line up to BlackBerry users," stated Jeff Webber, IDW's Director of ePublishing. "Each BlackBerry app collects an entire series into an individual graphic novel, and people can sample part of the story before they decide to purchase. With BlackBerry, we've expanded the audience for our digital comics to include users of one of the largest mobile platforms in the world."

Proud to be the first major publisher of comics available to BlackBerry users, IDW's applications fully leverage the capabilities of BlackBerry devices to deliver the highest quality user experience. Each IDW comic features panel-by-panel viewing and scroll bar navigation, plus built-in news feeds that bring fans all the latest IDW news and updates.

For the BlackBerry comic applications, IDW partnered with Sweet Caesar, a premier BlackBerry developer. "We have work closely with IDW to bring the world of digital comics to the BlackBerry platform and to deliver the best possible user experience", said Bogdan Chmielewski, Sweet Caesar's Chief Technology Officer. "We are looking forward to working with IDW on upcoming titles and continuing to enhance the application based on consumer feedback."

Since the BlackBerry App World is accessible from most BlackBerry phone, IDW's comics catalog is now available to a huge new audience, and is no longer limited to certain carriers.


IDW comics are currently available through the BlackBerry App World.

Visit IDWPublishing.com to sign up for updates and learn more about the company and its top-selling books.


About IDW Publishing

IDW is an award-winning publisher of comic books, graphic novels and trade paperbacks, based in San Diego, California. Renowned for its diverse catalog of licensed and independent titles, IDW publishes some of the most successful and popular titles in the industry, including: Hasbro's The Transformers and G.I. JOE, Paramount's Star Trek; Fox's Angel; the BBC's Doctor Who; and comics and trade collections based on novels by worldwide bestselling author, James Patterson. IDW is also home to the Library of American Comics imprint, which publishes classic comic reprints; Yoe! Books, a partnership with Yoe! Studios; and is the print publisher for EA Comics and ComicMix.

IDW's original horror series, 30 Days of Night, was launched as a major motion picture in October 2007 by Sony Pictures and was the #1 film in its first week of release. More information about the company can be found at IDWPublishing.com.


About Sweet Caesar
Sweet Caesar creates mobile solutions that maximize the relationship between you and your customers. We tailor applications for multiple platforms, including mobile, convergent devices, web, small-screen and devices with global reach. We involve your customers with up-to-the-minute, pushed content and provide metrics to determine what's working to refine long-term mobile strategy. Our framework supports mobile applications, mobile websites, and rich media content. Our team comprises creative directors, information architects, plus software development, mobile platform, gaming, and user interface experts.

Your customers are mobile. Sweet Caesar helps you craft a business strategy to connect with them and differentiate your business. For more information, please visit http://www.sweetcaesar.com.

Tags blackberry, star trek, sweet casear, transformers, gi joe, app world